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ADVANCES IN EXPERIMENTAL SOCIAL PSYCHOLOGY VOLUME 7 CONTRIBUTORS TO VOLUME 7 NORMANH. ANDERSON ERIKA ~FELBAUM ELLENBERSCHEID EDWARD S. CONOLLEY HAROLD B. GERARD WALTER MI~CHEZ ERVINSTAUB ELAINE WALSTER RONALDA. WILHELMY ADVANCES IN Experimental Social Psvchology J EDITED BY Leonard Berkowitz DEPARTMENT OF PSYCHOLOGY UNIVERSITY OF WISCONSIN MADISON, WISCONSIN VOLUME 7 ACADEMIC PRESS New York and London 1974 A Subsidiary of Harcourt Brace Jovanovich, Publishers COPYRIGHT 0 1974, BY ACADEMIC PRESS. INC. ALL RIGHTS RESERVED. NO PART OF TIUS PUBLICATION MAY BE REPRODUCED OR TRANSMITTED M ANY FORM OR BY A N Y MEANS, ELECTRONIC OR MECHANICAL, INCLUDINO PHOTOCOPY, RECORDING, OR A N Y INFORMATION STORAGE AND RETRIEVAL SYSTEM, WITHOUT PERMISSION IN WRITING FROM THE PUBLISHER. ACADEMIC PRESS,INC. 111 Fifth Avenue, New York, New York 10003 United Kingdom Edition published by ACADEMIC PRESS, INC. (LONDON) LTD. 24/28 Oval Road. London NW1 Lrnlully OF CONGRESS CATALW CARDNUMBER:64-23452 PRINTBD IN THE UNITED STATE3 OF AMERICA CONTENTS CONTRIBUTORS . . . . CONTENTS OF OTHERVOLUMES . . . . . . . . . . . . . . . . . . . . vii ix Cognitive Algebra: Integration Theory Applied to Social Attribution Norman H. Anderson I . Theoretical Overview . I1. Integration Models . . I11. Experimental Applications IV. Concluding Comments . References . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 7 22 84 93 On Conflicts and Bargaining Erika Apfelbaum . . . . . . . . . . . . . . . . . I. Introduction I1. Conflicts in Terms of Interrelations . . . . I11. Interpersonal Reactivity as Determinant of Conflict IV . Conflict and Power Relationships . . . . V . Summary and Questions References . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 103 108 118 133 150 152 Physical Attractiveness Ellen Berscheid and Elaine Walster . . . . . . . . . . . . . I. Introduction I1. Physical Attractiveness and Heterosexual Attraction: The Lure of the Physically Attractive . . . . . . . . . . . I11. Why Are the Physically Attractive Preferred? . . . . . . IV. Who Is Physically Attractive? . . . . . . . . . V . The Impact of Physical Attractiveness upon the Individual . . . VI. Concluding Comments . . . . . . . . . . . References . . . . .