Business Driven Technology

E-Book Overview

Unlike any other MIS text, Business Driven Technology, 7e, discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion in the text first addresses the business needs and then addresses the technology that supports those needs. Business Driven Technology offers you the flexibility to customize courses according to your needs and the needs of your students by covering only essential concepts and topics in the five core units, while providing additional in-depth coverage in the business and technology plug-ins. Business Driven Technology contains 19 chapters (organized into five units), 12 business plug-ins, and 11 technology plug-ins offering you the ultimate flexibility in tailoring content to the exact needs of your MIS course. The unique construction of this text allows you to cover essential concepts and topics in the five core units while providing you with the ability to customize a course and explore certain topics in greater detail with the business and technology plug-ins. Plug-ins are fully developed modules of text that include student learning outcomes, case studies, business vignettes, and end-of-chapter material such as key terms, individual and group questions and projects, and case study exercises. We realize that instructors today require the ability to cover a blended mix of topics in their courses. While some instructors like to focus on networks and infrastructure throughout their course, others choose to focus on ethics and security. Business Driven Technology was developed to easily adapt to your needs. Each chapter and plug-in is independent so you can: ■ Cover any or all of the chapters as they suit your purpose. ■ Cover any or all of the business plug-ins as they suit your purpose. ■ Cover any or all of the technology plug-ins as they suit your purpose. ■ Cover the plug-ins in any order you wish.

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E-Book Information

• Year: 2,017

• Pages In File: 609

• Language: English

• Topic: 10

• Org File Size: 51,670,608

• Extension: pdf

• Toc: B R I E F TA B L E O F C O N T E N T S Units: 1. Achieving Business Success Chapter 1: Business Driven Technology Chapter 2: Identifying Competitive Advantages Chapter 3: Strategic Initiatives for Implementing Competitive Advantages Chapter 4: Measuring the Success of Strategic Initiatives Chapter 5: Organizational Structures That Support Strategic Initiatives 2 Exploring Business Intelligence Chapter 6: Valuing and Storing Organizational Information—Databases Chapter 7: Accessing Organizational Information—Data Warehouses Chapter 8: Understanding Big Data and Its Impact on Business 3 Streamlining Business Operations Chapter 9: Enabling the Organization—Decision Making Chapter 10: Extending the Organization—Supply Chain Management Chapter 11: Building a Customer-Centric Organization—Customer Relationship Management Chapter 12: Integrating the Organization from End to End—Enterprise Resource Planning 4 Building Innovation Chapter 13: Creating Innovative Organizations Chapter 14: Ebusiness Chapter 15: Creating Collaborative Partnerships Chapter 16: Integrating Wireless Technology in Business 5 Transforming Organizations Chapter 17