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Copyright © 2005 by William R. Stanek. All rights reserved, including the right to reproduce this book, or portions thereof, in any form. No portion of this book may be reproduced or transmitted in any form or by any means without express written permission of the publisher. Printed in the United States of America. Reagent Press Cover design & illustration by William R. Stanek ISBN 1-57545-819-5 Microsoft, MS-DOS, and Windows are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries. Intel is a registered trademark of Intel Corporation. Other products mentions herein may be the trademarks of their respective owners. Any characters, names, places and events portrayed in this book are either products of the author's imagination or are used fictitiously. Any resemblance to any actual locale, person or event is entirely coincidental. While every precaution has been taken in production of this book, the publisher assumes no responsibility for errors or omissions, or for damages resulting from the use of the information contained herein. Table of Contents PART I: GETTING ORGANIZED..........................7 CHAPTER 1: BUILDING BLOCKS FOR EFFECTIVE WRITING...........................................9 Managing Expectations..................................................................10 Managing Perceptions ....................................................................11 Managing Strategies ........................................................................12 Managing Goals...............................................................................14 Managing Rules ...............................................................................14 Managing Behavior .........................................................................15 CHAPTER 2: IMPROVING IDEAS: TECHNIQUES TO BETTER ORGANIZE ......... 17 Brainstorming Techniques.............................................................18 Freethinking Techniques ...............................................................20 Storyboarding Techniques.............................................................20 CHAPTER 3: EFFECTIVE STRATEGIES FOR PLANNING AND ORGANIZATION .................. 23 Composition Processes ..................................................................23 Development Processes.................................................................29 Pre-Finalization Processes .............................................................36 Combining It All .............................................................................41 CHAPTER 4: TECHNIQUES TO GET STARTED .................................................................................. 43 Setting a Schedule ...........................................................................43 Connecting Milestones and Goals................................................45 CHAPTER 5: TECHNIQUES TO ORGANIZE FOR THE AUDIENCE.......................................... 47 Defining the Audience ...................................................................47 Seeing With the Reader's Eyes......................................................48 Gathering Statistics .........................................................................49 Evaluating Trends...........................................................................50 4 / Effective Writing CHAPTER 6: ORGANIZING THROUGH STORYBOARDING ............................................... 53 Working with Storyboards ............................................................ 53 Developing Structure Using Storyboards ................................... 56 Developing Content Using Storyboards..................................... 59 Evaluating Storyboard Organization ...............................