F.u. Money


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PR AI S E FO R F.U. MO N E Y “Thought-provoking! Entertaining! Mind-blowing! His ‘Tony Robbins meets Dr. Phil’ style is bold, brash, but right on target if you want to know what it really takes to retire young and retire rich. Dan, you are the man!” - Shane Goldberg C EO O F P H O T O S H O P ZO O . C O M “Dan Lok is, without a doubt, one of the most ingenious and innovative marketers I’ve ever come across... and one of the few people whose advice I trust. Listen to what he has to say... THIS guy will help you make a Quantum Leap in your business.” - Danie l S. Pe ña , S r. FO U N D E R A N D C H A I R M A N O F T H E G U T H R I E G R O U P M R . P E Ñ A T U R N E D $ 8 2 0 I N T O A $ 4 0 0 M I L L I O N M A R K E T-VA L U E D E N E R GY C O M PA N Y IN JUST 8 YEARS! “Dan Lok has an extraordinary way of capturing people’s attention through the written word. Dan knows writing and he knows marketing. Most importantly, he is a man who can do exactly what he says he can do, do it exactly when he says he will - and do it with absolute integrity and honesty. If you want to Make It BIG in business, Dan Lok is your man. He has my highest recommendation.” - Fr a n k M c K i n n e y 5 -T I M E I N T E R N AT I O N A L B E S T- S E L L E R T H E W O R L D ’ S P R E M I E R C R E AT O R O F O C E A N F R O N T M U LT I - M I L L I O N D O L L A R E S TAT E H O M E S “Dan Lok tells you critical marketing facts that would take years to learn in the real world. He pulls no punches as he shows you clearly how to seriously increase your profits while sidestepping the many mistakes made by ordinary marketers.” - J ay C o n r a d L e v i n s o n T H E FAT H E R O F G U E R I L L A M A R K E T I N G AUTHOR OF THE “G U ERRILL A MARKE TING” BOOK SERIE S “The whole idea of F.U. Money will be a powerful paradigm shift for most people. Dan is blunt, outspoken and brutally honest. You’ ll learn more practical ideas on how to make more, work less and enjoy life in this book than in any other single source. This book is a must-read.” - D av e D e b e a u P R E S I D E N T O F R E S U LT S E N T E R P R I S E S I N C . P U B L I S H E R O F “ FA S T T R AC K I N N E R C I R C L E ” & “ B . C . P R O F I T $ ” F.U. MONEY Make As Much Money As You Damn Well Want And Live Your Life As You Damn Well Please! TAB LE O F CO NTENT S Introduction 6 PA R T 1 THE F.U. MONEY LIFESTYLE 18 Chapter 1 What the Hell is F.U. Money? 19 Chapter 2 How to Live Like a Hollywood Movie Star Even If You’re Not Famous 31 PA R T 2 THE F.U. MONEY MYTHS: 8 MYTHS THAT ARE KEEPING YOU FROM MAKING YOUR F.U. MONEY 47 Chapter 3 F.U. Money Myth #1: Money Can’t Buy Happiness 48 Chapter 4 F.U. Money Myth #2: Rich People are Assholes 56 Chapter 5 F.U. Money Myth #3: You Can Afford to Wait 66 Chapter 6 F.U. Money Myth #4: You Have to be Lucky 72 Chapter 7 F.U. Money Myth #5: You Have to be a Cheapskate 79 Chapter 8 F.U. Money Myth #6: You Have to Get Rich Slow 91 Chapter 9 F.U. Money Myth #7: You Have to Work Hard to Make Money 102 Chapter 10 F.U. Money Myth #8: You Have to be Perfectly Ready 110 PA R T 3 THE F.U. MONEY MINDSET 122 Chapter 11 Why F.U. Money is Not for the Touchy-Feely 123 Chapter 12 If Your Life Stinks, It’s Your Own Damn Fault 133 TAB LE O F CO NTENT S PA R T 3 THE F.U. MONEY MINDSET (CONTINUED) 122 Chapter 13 You Can’t Have the Glory If You Don’t Have the Guts 140 Chapter
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