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VERSION4.2
MODULE2
SUPPLV CHAIN PLANNING AND EXECUTION BOOK20F2 Section B: Manage the Relationship with Supply Chain Partners Section C: Manage Reverse Logistics Course Bibliography Course Index
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Section - Chapter B-1: Segmentation B-2: Customer relationship management B-3: Supplier relationship management B-4: Linkages between CRM and SRM C-1: Reverse logistics C-2: Waste considerations *Look for this test in your on line materials.
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Module 2: Supply Chain Planning and Execution Book 2 Section B: Manage the Relationship with Supply Chain Partners.........................................................2-329 Chapter 1: Segmentation ....................................................................................................................................... 2-331 Topic 1: Segmentation and Customer-Focused Marketing ..................................................................... 2-331 Topic 2: Customer Seg1nentation ....................................................................................................................... 2-334 Topic 3: Segmentation of Suppliers or Other Supply Chain Partners ................................................ 2-339 Chapter 2: Customer Relationship Management...................................................................................... 2-345 Topic 1: Introduction to Customer Relationship Management............................................................. 2-345 Topic 2: CRM Strategy ............................................................................................................................................. 2-350 Topic 3: Performance Manage