E-Book Overview
Originally published by Stevenson, Inc., this practical resource provides member organizations with tips, techniques, and best practices to recruit and retain members. It includes dozens of ways to add value to membership packages and winning ideas from other organizations.
Important topics covered include:
- Alternative membership dues
- E-memberships
- Membership incentives
- Strategic partnerships
- Membership coupons
- Premier memberships
- Unique member benefits
- Member contests
- Member communication
- Member loyalty
- Community engagement
- Special events
- Reciprocity agreements
- Members emeritus
- Student memberships
- Online training
- Networking
• VIP programs
• Microgrants
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
Content:
E-Book Information
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Year: 2,013
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Pages: 51
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Pages In File: 51
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Language: English
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Identifier: 9781118691984,9781118704097
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Doi: 10.1002/9781118704097
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Cleaned: 1
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Orientation: 1
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Paginated: 1
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Org File Size: 28,950,458
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Extension: pdf
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Toc: fmatter-1......Page 1 fmatter-2......Page 2 fmatter-3......Page 3 c01-1......Page 4 c01-2......Page 5 c01-3......Page 6 c01-4......Page 7 c01-5......Page 8 c01-6......Page 9 c01-7......Page 10 c01-8......Page 11 c01-9......Page 12 c01-10......Page 13 c01-11......Page 14 c01-12......Page 15 c01-13......Page 16 c01-14......Page 17 c01-15......Page 18 c01-16......Page 19 c01-17......Page 20 c01-18......Page 21 c01-19......Page 22 c01-20......Page 23 c01-21......Page 24 c01-22......Page 25 c01-23......Page 26 c01-24......Page 27 c01-25......Page 28 c01-26......Page 29 c01-27......Page 30 c01-28......Page 31 c01-29......Page 32 c01-30......Page 33 c01-31......Page 34 c01-32......Page 35 c01-33......Page 36 c01-34......Page 37 c01-35......Page 38 c01-36......Page 39 c01-37......Page 40 c01-38......Page 41 c01-39......Page 42 c01-40......Page 43 c01-41......Page 44 c01-42......Page 45 c01-43......Page 46 c01-44......Page 47 c01-45......Page 48 c01-46......Page 49 c01-47......Page 50 c01-48......Page 51