Icon, Brand, Myth: The Calgary Stampede (the West Unbound: Social And Cultural Studies Series)

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An investigation of the meanings and iconography of the Stampede, an invented tradition that takes over the city of Calgary for 10 days every July. Since 1923, archetypal “Cowboys and Indians” are seen again at the chuckwagon races, on the midway, and throughout Calgary. Each essay in this collection examines a facet of the experience—from the images on advertising posters to the ritual of the annual parade. This study of the Calgary Stampede as a social phenomenon reveals the history and sociology of the city of Calgary and the social construc-tion of identity for western Canada as a whole.

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Icon, Brand, Myth: THE CALGARY STAMPEDE Icon, Brand, Myth: THE CALGARY STAMPEDE edited by Max Foran The West Unbound: Social and Cultural Studies series ©2008 AU Press Published by AU Press, Athabasca University 1200, 10011 – 109 Street Edmonton, AB T5J 3S8 Library and Archives Canada Cataloguing in Publication Icon, brand, myth : the Calgary Exhibition and Stampede / edited by Max Foran. Includes bibliographical references and index. Issued also in electronic format. ISBN 978-1-897425-03-9 (bound) ISBN 978-1-897425-05-3 (pbk.) 1. Calgary Stampede–History. 2. Calgary Stampede–Social aspects. 3. Calgary (Alta.)–History. 4. Calgary (Alta.)–Social conditions. I. Foran, Max GV1834.56.C22C3 2008 791.8’409712338 C2008-902106-1 This book is part of the The West Unbound: Social and Cultural Studies series ISSN 1915-8181 (print) ISSN 1915-819X (electronic) Printed and bound in Canada by AGMV Marquis Cover and book design by Alex Chan, Studio Reface All photographs and illustrations courtesy Calgary Stampede, except for the following: Fiona Angus: p. 128; Max Foran: p. 159, 160; Glenbow Archives: p. 8: NA-628-1; p. 21: NA-81-1; p. 61: NA-446-111; p. 73: PA-1326-9; p. 89: NA-5627-33; p. 101: NA-1722-2; p. 147: NA-2864-29706; p. 274: NA-2376-1; p. 315: fig. 2; Stéphane Guevremont: all photographs on pp. 266–267; Library of Congress: p. 175: LC-USZ62-78721. This publication is licensed under a Creative Commons License, see www.creativecommons.org. The text may be reproduced for non-commercial purposes, provided that credit is given to the original author(s). Please contact AU Press, Athabasca University at [email protected] for permission beyond the usage outlined in the Creative Commons license. To my longtime friend, Doug Chapman – Max Foran Contents Acknowledgements Introduction viii ix Chapter 1 The Stampede in Historical Context Max Foran Chapter 2 Making Tradition: The Calgary Stampede, 1912–1939 Donald G. Wetherell 21 Chapter 3 The Indians and the Stampede Hugh A. Dempsey 47 Chapter 4 Calgary’s Parading Culture Before 1912 Lorry W. Felske 73 Chapter 5 Midway to Respectability: Carnivals at the Calgary Stampede Fiona Angus 111 Chapter 6 More Than Partners: The Calgary Stampede and the City of Calgary Max Foran 147 Chapter 7 Riding Broncs and Taming Contradictions: Reflections on the Uses of the Cowboy in the Calgary Stampede Tamara Palmer Seiler 175 Chapter 8 A Spurring Soul: A Tenderfoot’s Guide to the Calgary Stampede Rodeo Glen Mikkelsen 203 Chapter 9 The Half a Mile of Heaven’s Gate Aritha van Herk 235 Chapter 10 “Cowtown It Ain’t”: The Stampede and Calgary’s Public Monuments Frits Pannekoek 251 VI 1 Chapter 11 “A Wonderful Picture”: Western Art and the Calgary Stampede Brian Rusted 271 Chapter 12 The Social Constructio
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