Read E-Riches 2.0 to learn about the secrets behind these real life Internet marketing success stories: ▲
How a startup company found 35,000 new friends on Myspace and sold out of its new product in just one week (Chapter 9)
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How a New Jersey liquor store owner attracts 80,000 viewers to each episode of his online video wine-tastings and has driven sales through the roof (Chapter 18)
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How a North Carolina furniture store profitably captures high-end customers using pay-per-click search engine text ads on Google, Yahoo!, and MSN (Chapter 21)
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How an innovative PR exec put Facebook to work to build a new mailing list (and business) with 40,000+ subscribers in just a few months (Chapter 9)
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How clever agencies have driven their clients’ new web sites and products to the top of the Digg.com and StumbleUpon.com social bookmarking sites (Chapter 11)
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How e-mail newsletters published online attract business for an offline Boston-based tour company (Chapter 3)
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The new e-mail-based publicity services that bring press inquiries to your e-mail inbox (and land users placement in the New York Times) (Chapter 15)
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The practical approach to blogging that helps a business services directory grow its revenues nationwide (Chapter 12)
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How giving away his products has built a very profitable business for an Ohio accounting consultant (Chapter 17)
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How free teleseminars and webinars have helped a disaster recovery firm build recurring audiences and revenues (Chapter 19)
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The cost-effective Affiliate Program advertising strategies Buy.com uses to attract a worldwide sales force for its products (Chapter 22)
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The article syndication strategy that has helped a Christian stay-at-home mom to attract lots of profitable traffic for her blog (Chapter 16)
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The online video strategy that attracted great sales for Vermont Teddy Bear last Valentine’s Day (Chapter 18)
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How a casual “Tweet” landed an NYC yoga instructor in a BusinessWeek cover story (Chapter 13)
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And much more!
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E-RICHES 2.0 next-generation marketing strategies for making millions online
SCOTT C. FOX
AMERICAN MANAGEMENT ASSOCIATION N E W YO R K
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