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ISSN 0885-8624 Journal of BUSINESS & INDUSTRIAL MARKETING Volume 17 Number 2/3 2002 Business marketing in the decade ahead: the key challenges we face Guest Editor: Michael K. Rich This issue is part of a comprehensive multiple access information service Paper format Journal of Business & Industrial Marketing includes seven issues in traditional paper format. The contents of this issue are detailed below. Internet Online Publishing with Archive, Active Reference Linking, Key Readings, Research Register, Institution-wide Licence, E-mail Alerting Service and Usage Statistics. Access via the Emerald Web site: Access to Journal of Business & Industrial Marketing online . . . . . . . . . . . . 98 Editorial advisory board . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 99 Abstracts and keywords ........................................................ 100 Guest editorial . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 102 Customer perceived value: a substitute for satisfaction in business markets? Andreas Eggert and Wolfgang Ulaga . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 107 Measuring network competence: some international evidence Thomas Ritter, Ian F. Wilkinson and Wesley J. Johnston . . . . . . . . . . . . . . . . . . . . 119 Supplier Web-page design and organizational buyer preferences Kenneth R. Lord and Alice Ford Collins . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 139 Adoption of electronic commerce tools in business procurement: enhanced buying center structure and processes Talai Osmonbekov, Daniel C. Bello and David I. Gilliland . . . . . . . . . . . . . . . . . 151 Simulating buyer center decision processes: propositions and methodology Regina McNally . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 167 Stakeholder analysis for multi-sector innovations Michele D. Bunn, Grant T. Savage and Betsy B. Holloway ................. 181 Marketing’s role in the knowledge economy Cynthia J. Bean and Leroy Robinson Jnr . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 204 Are we losing trust through technology? Michael K. Rich . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 215 Internet currency Edited by Dennis A. Pitta . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 223 Executive summary and implications for managers and executives . . . . 225 Journal of Business & Industrial Marketing online An advanced knowledge resource for the entire organization Access via the Emerald Web site – http://www.emeraldinsight.com/ft Subscribers to this journal benefit from access to a fully searchable knowledge resource stretching far beyond the current volume and issue. Journal of Business & Industrial Marketing online is enhanced with a wealth of features to meet the need for fast, effortless, and instant access to the core body of knowledge. Furthermore, this user friendly electronic library may be networked throughout the subscribing organization to maximize the use and value of the subscription. This is augmented with advanced search facilities and ‘‘choice of access’’ through a variety of alternative journal gateways. Emerald online access includes: Institution-wide Licence Our liberal licence allows everyone within your institution to access the journals via the Internet, making your subscription more cost-effective. I