The Design Thinking Toolbox: A Guide To Mastering The Most Popular And Valuable Innovation Methods

E-Book Overview

How to use the Design Thinking Tools A practical guide to make innovation happen The Design Thinking Toolbox explains the most important tools and methods to put Design Thinking into action. Based on the largest international survey on the use of Design Thinking, the most popular methods are described in four pages each by an expert from the global Design Thinking community. If you are involved in innovation, leadership, or design, these are tools you need. Simple instructions, expert tips, templates, and images help you implement each tool or method. • Quickly and comprehensively familiarize yourself with the best design thinking tools • Select the appropriate warm-ups, tools, and methods • Explore new avenues of thinking • Plan the agenda for different design thinking workshops • Get practical application tips The Design Thinking Toolbox help innovators master the early stages of the innovation process. It’s the perfect complement to the international bestseller The Design Thinking Playbook.

E-Book Content

Problem statement Design principles Interview for empathy Explorative interview Ask 5x why 5 WH questions Jobs to be done Extreme users/lead users Stakeholder map Emotional response cards Empathy map Persona/user profile Customer journey AEIOU Analysis question builder Peers observing peers Trend analysis “How might we…” question Storytelling Context mapping Define success Vision cone Critical items diagram Brainstorming 2x2 matrix Dot voting Brainwriting/6-3-5 method Special brainstorming Analogies & benchmarking as an inspiration NABC Blue ocean tool & buyer utility map Exploration map Prototype to test Service blueprint MVP – minimum viable product Testing sheet Feedback capture grid Powerful questions for experience testing Solution interview Structured usability testing A/B testing I like / I wish / I wonder Retrospective sailboat Create a pitch Lean canvas Lessons learned Road map for implementation Problem to growth & scale innovation funnel 49 53 57 63 67 71 75 79 83 87 93 97 103 107 111 115 119 125 129 133 137 141 145 151 155 159 163 167 171 177 181 187 199 203 207 213 217 221 225 229 233 239 243 247 251 255 259 263 Reflect Test Prototype Ideate Point of view Observe Page Understand Tools Quickfinder Matrix Examples of tools applied over a typical design cycle of 1 day up to 14 weeks 1 day 2–3 days 4–7 days 14 weeks ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓­­­ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ Your favorite tools for various workshops/projects days days days days days “Michael, Larry, and Patrick offer readers a practical and inspiring handbook for developing a new mindset in enterprises or aiming to transform organizations. Let yourselves be seduced by this refreshing toolbox for design thinking.” —Prof. Yves Pigneur, University of Lausanne, co-author of Business Model Generation “The Toolbox is an outstanding and easy-to-follow introduction to the world of the most powerful design thinking methods and tools.” —Patrick van der Pijl, CEO of Business Models Inc., author of Design a Better Business “The Design Thinking Toolbox provides great practical advice on how to use Design Thinking to successfully turn action into success.” —Dr. Markus Durstewitz, Airbus, head of Innovation Methods and Tools “Probably the most inspirational Design T
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