маркетинг [DOCX]

E-Book Overview

Учебное пособие/ Т.В. Алесинская, Л.Н. Дейнека, А.Н. Проклин, Л.В. Фоменко, А.В. Татарова и др.; Под общей ред. В.Е. Ланкина. – Таганрог: Изд-во ТРТУ, 2006. – 225 с.

Настоящее учебное пособие предназначено для подготовки к государственному итоговому междисциплинарному экзамену по специальности 080111 "Маркетинг". Пособие содержит ответы по всем темам курсов "Экономика", "Менеджмент", "Основы маркетинга", "Логистика", "Маркетинговые исследования", "Управление маркетингом", "Маркетинговые коммуникации", составленным в соответствии с действующим Государственным образовательным стандартом высшего профессионального образования (№ гос. регистрации 202 эк/сп от 23.03.00г.).

Содержание Экономика Менеджмент Основы маркетинга Логистика Маркетинговые исследования Управление маркетингом Маркетинговые коммуникации

E-Book Information

Language: Russian
Topic: 5
Library: twirpx
Commentary: 1,038,223
Org File Size: 913,529
Extension: docx
Tags: Маркетинг, реклама, PR Маркетинг

маркетинг [DOCX]

E-Book Overview

E-Book Information

Trading The Gartley 222
Authors: Behle A. , Conwoy M. 244 0

Managing The It Services Process
Authors: Noel Bruton 172 0

Engaged Knowledge Management: Engagement With New Realities
Authors: Kevin C. Desouza , Yukika Awazu 166 0

Flow Control: Passive, Active, And Reactive Flow Management
Authors: Gad-el-Hak M. 192 0

Developer To Designer: Gui Design For The Busy Developer
Authors: Mike Gunderloy 200 0

May I Have Your Attention, Please?: Build A Better Business By Telling Your True Story
Authors: Chris Hilicki , Andy Andrews 205 0

Smarter Trading: Improving Performance In Changing Markets
Authors: Perry Kaufman 144 0

Project Management: A Systems Approach To Planning, Scheduling, And Controlling
Authors: Harold; Ph.D. Kerzner 194 0

Information Technology Project Management: Providing Measurable Organizational Value
Authors: Jack T. Marchewka 151 0

Business Vocabulary In Use Advanced
Authors: Bill Mascull 192 0

маркетинг [DOCX]

E-Book Overview

E-Book Information

Trading The Gartley 222 Authors: Behle A. , Conwoy M. 244 0

Managing The It Services Process Authors: Noel Bruton 172 0

Engaged Knowledge Management: Engagement With New Realities Authors: Kevin C. Desouza , Yukika Awazu 166 0

Flow Control: Passive, Active, And Reactive Flow Management Authors: Gad-el-Hak M. 192 0

Developer To Designer: Gui Design For The Busy Developer Authors: Mike Gunderloy 200 0

May I Have Your Attention, Please?: Build A Better Business By Telling Your True Story Authors: Chris Hilicki , Andy Andrews 205 0

Smarter Trading: Improving Performance In Changing Markets Authors: Perry Kaufman 144 0

Project Management: A Systems Approach To Planning, Scheduling, And Controlling Authors: Harold; Ph.D. Kerzner 194 0

Information Technology Project Management: Providing Measurable Organizational Value Authors: Jack T. Marchewka 151 0

Business Vocabulary In Use Advanced Authors: Bill Mascull 192 0

Search

Trading The Gartley 222
Authors: Behle A. , Conwoy M. 244 0

Managing The It Services Process
Authors: Noel Bruton 172 0

Engaged Knowledge Management: Engagement With New Realities
Authors: Kevin C. Desouza , Yukika Awazu 166 0

Flow Control: Passive, Active, And Reactive Flow Management
Authors: Gad-el-Hak M. 192 0

Developer To Designer: Gui Design For The Busy Developer
Authors: Mike Gunderloy 200 0

May I Have Your Attention, Please?: Build A Better Business By Telling Your True Story
Authors: Chris Hilicki , Andy Andrews 205 0

Smarter Trading: Improving Performance In Changing Markets
Authors: Perry Kaufman 144 0

Project Management: A Systems Approach To Planning, Scheduling, And Controlling
Authors: Harold; Ph.D. Kerzner 194 0

Information Technology Project Management: Providing Measurable Organizational Value
Authors: Jack T. Marchewka 151 0

Business Vocabulary In Use Advanced
Authors: Bill Mascull 192 0