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This volume is divided into three major parts, each of which symbolizes a new virtuous circle that is added to the previous one in order to foster the dissemination of humanistic management (HM) among corporations and social institutions. After an introductory chapter explaining the concept of humanistic management and the plan behind this research project, the first part of the book is devoted to education. The authors address pedagogical strategies that can be used in higher education to introduce students to HM. In turn, the second part of the book focuses on the implementation of HM in corporations, while the third presents an approach for measuring and monetizing the social value generated by corporations through their economic activities. In the closing chapter, the editors illustrate how the three parts of the book can be combined to generate virtuous cycles in corporations.
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Contributions to Management Science Ricardo Aguado Almudena Eizaguirre Editors Virtuous Cycles in Humanistic Management From the Classroom to the Corporation Contributions to Management Science More information about this series at http://www.springer.com/series/1505 Ricardo Aguado • Almudena Eizaguirre Editors Virtuous Cycles in Humanistic Management From the Classroom to the Corporation Editors Ricardo Aguado Deusto Business School University of Deusto Bilbao, Spain Almudena Eizaguirre Deusto Business School University of Deusto Bilbao, Spain ISSN 1431-1941 ISSN 2197-716X (electronic) Contributions to Management Science ISBN 978-3-030-29425-0 ISBN 978-3-030-29426-7 (eBook) https://doi.org/10.1007/978-3-030-29426-7 © Springer Nature Switzerland AG 2020 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors, and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, expressed or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. This Springer imprint is published by the registered company Springer Nature Switzerland AG. The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland The Necessity of a Paradigm Shift in Business Education: Humanistic Management as a Bridge to Link Social Needs with Corporate Purposes The original idea of this research project has been developed by a group of researchers which form the HUME (Humanism in Management and Economics) research group, headquartered at the University of Deusto, Deusto Business School (Bilbao, Spain). The main purpose of HUME is to work in interaction with others in the creation of new knowledge in the field of management (management education, theory of the firm, people’s management, monetization of social value created by firms, spirituality) and economics (sustainable development), closely linked with the protection and development of human dignit