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35 I N NOVATOR S U N D E R 35 p41 He R lic ob op ot te rs MIT’s Magazine of Innovation BROWSE THE EARTH DIGITAL CARTOGRAPHY AND LOCATION-AWARE DEVICES ARE PUTTING THE WEB ON THE MAP. BY WADE ROUSH p54 Will Expensive Oil Destroy Civilization? By Bryant Urstadt p72 Diagnosing Cancer Earlier $4.99US $6.99CAN 10 By Corie Lok p21 Behind the Billion-Dollar Stent By Jim Kling p32 0 09281 01308 OCTOBER 2005 USA $4.99 • CANADA $6.99 www.technologyreview.com 2 p6 4 Contents 6 Contributors 8 People and Organizations Index A guide to what’s in this issue 12 From the Editor Technology and hypermodern cuisine 14 Letters Your thoughts on the Hundred-Dollar Laptop, omniscient casinos, and more Volume 108, Number 10 Killer Maps Reality is getting an upgrade. Web content can now be tied to specific geographical coördinates. And thanks to location-aware mobile devices and a boom in online mapping tools, that information can be delivered to consumers on the spot. R EADM E Read before operating this magazine 16 Geography Goes Online 18 Give Us Your Brilliant... 18 Regulation Works 18 Solutions Scenario F O R WA R D Emerging technologies in brief 21 Better Cancer Detection Biomarkers are keys to early detection. 23 Bio Programming Juan Enriquez’s startup ramps up. 24 RSS Inc. Investing in Really Simple Syndication 25 Solar Flier Around the world on zero gallons 54 D EALFLOW 31 Funding of Innovative Startups Affymax, Zensys, Labcyte, and more By Andrew P. Madden B R I E F CAS E BY I N V I TAT I O N 39 The Problem with File Sharing Are we any closer to a solution? By Renay San Miguel F E AT U R