E-Book Overview
THIS TITLE HAS BEEN UPDATED TO REFLECT THE 2016 MLA UPDATES! Our editorial team has updated this text based on content from The MLA Handbook, 8th Edition. Browse our catalog or contact your representative for a full listing of updated titles and packages, or to request a custom ISBN.Instructors know that Mike Markel’s Technical Communication will prepare their students for any workplace writing situation. No other text offers such a comprehensive introduction to the field while still delivering practical, effective support for students at every level. The eleventh edition has been thoroughly revised to reframe the work of technical communicators in the context of today’s highly collaborative, rapidly evolving digital practices. Fresh, social-media driven sample documents and coverage of the latest tools and technologies ensure that students work with the kinds of processes and products they’ll encounter on the job.
The text is now accompanied and enhanced by
LaunchPad for Technical Communication, an online course space with an interactive e-book, multimedia sample documents for analysis, tutorials on digital writing tools, a new test bank, Learning Curve adaptive quizzes that give students more ways to master the material, and much more. Get all our great course-specific materials in one fully customizable space online; then assign and mix our resources with yours.
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More ways to learn with LaunchPad for Technical Communication macmillanhighered.com/techcomm11e Where Students Learn Technical Communication includes cross-references to LaunchPad, an online course space that provides document analysis activities, cases, tutorials, quizzes that provide immediate feedback, and more. If your book did not come packaged with an access code, you can purchase access to LaunchPad for Technical Communication at macmillanhighered.com/techcomm11e. In LaunchPad, you’ll find: • a nalysis activities based on multimodal sample documents, including video instructions and interactive visual reports • downloadable versions of helpful forms discussed in the text • L earningCurve: adaptive, game-like practice that will help you focus on the topics where you need the most help • real-world case scenarios built around common workplace documents • a test bank with quizzes and additional cases and exercises for every chapter • tutorials on digital composition, tech tips, and documentation • v ideo-based modules on team writing • t wo full-length e-books: Document-Based Cases for Technical Communication, Second Edition, by Roger Munger, and Team Writing by Joanna Wolfe For a complete list of LaunchPad contents, see the next two pages. Inside the LaunchPad for Technical Communication LaunchPad materials are identified throughout the text with the icon. To access the book’s LaunchPad, go to macmillanhighered.com/launchpad/techcomm11e C ASES Document-based cases, previously included at the end of each chapter, are now presented online, where you can familiarize yourself with each scenario, download and work with related documents, and access assignment questions in a single space. CASE 1: Using the Measures of Excellence in Evaluating a Résumé CASE 2: The Ethics of Requiring Students To Subsidize a Plagiarism-Detection Service CASE 3: Understanding Why Revision Software Cannot Revise and Edit Your Document CASE 4: Accommodating a Team Member’s Scheduling Problems CASE 5: Focusing on an Audience’s Needs and Interests CASE 6: Revising a Questionnaire CASE 7: Organizing a Document for Clarity—and Diplomacy CASE 8: Analyzing the Persuasiveness of a Website CASE 9: Emphasizing Important Information in a Technical Description CASE 10: Revising a Document for Nonnative Speakers and for Translation CASE 11: Desig