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Examining the cultural, political, economic, technological and institutional aspects of popular music throughout Asia, this book is the first comprehensive analysis of Asian popular music and its cultural industries. Concentrating on the development of popular culture in its local socio-political context, the volume highlights how local appropriations of the pop music genre play an active rather than reactive role in manipulating global cultural and capital flows. Broad in geographical sweep and rich in contemporary examples, this work will appeal to those interested in Asian popular culture from a variety of perspectives including, political economy, anthropology, communication studies, media studies and ethnomusicology.
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ii Refashioning Pop Music in Asia With its examination of the cultural, political, economic, technological and institutional aspects of popular music throughout Asia, this book is the first comprehensive analysis of Asian popular music and its cultural industries. Concentrating on the development of popular culture in its local socio-political context, the volume highlights how local appropriations of the pop music genre play an active rather than reactive role in manipulating global cultural and capital flows. Unlike many studies on globalisation, which highlight functional disjunctures of ‘cultural imperialism’, Refashioning Pop Music in Asia stresses that it is the local context which imbues specific meanings for different audiences, in turn allowing a creative synthesis that makes pop music a unique channel through which cultural identity, political resistance, social expression and personal desire can be experienced. Popular musical expression in Asia – its meaning and its practice – cannot be reduced to the state, market, tradition or to a simple appropriation of Western forms. Rather, it is at the juncture of the local and global that an aesthetic refashioning of traditional and pop music genres emerge. Broad in geographical sweep and rich in contemporary examples, this work will appeal to those interested in Asian popular culture from a variety of perspectives, including students of political economy, anthropology, communication studies, media studies and ethnomusicology. Allen Chun is Research Fellow in the Institute of Ethnology, Academia Sinica, Taipei, Taiwan. Ned Rossiter is Lecturer in Communications and Media Studies at Monash University, Melbourne, Australia. Brian Shoesmith is an Associate Professor in Media Studies at Edith Cowan University, Australia and Head of the Centre for Asian Communication, Media and Cultural Studies. ConsumAsiaN book series Edited by Brian Moeran and Lise Skov The ConsumAsiaN book series examines the way in which things and ideas about things are consumed in Asia, the role of consumption in the formation of attitudes, experiences, lifestyles and social relations, and the way in which consumption relates to the broader cultures and societies of which it is a part. The series consists of both single-authored monographs and edited selections of essays, and is interdisciplinary in approach. While seeking to map current and recent consumer trends in various aspects of Asian cultures, the series pays special attention to the interactions and influences among the countries concerned, as well as to the region as a whole in a global context. The volumes in the series apply up-to-date theoretical arguments frequently developed in Europe and America to non-Western societies – both in order to analyse how consumption practices in Asia compare to those found elsewhere, and to develop new theories that match a specific Asian context. Women, Media and Consumption in Japan Edited by Lise Skov and Brian Moeran A Japanese Advertising Agency An anthropology of media and markets Brian Moeran Contemporary Japan and Popular Culture Edited by