E-Book Overview
Health Communication in Practice: A Case Study Approach offers a comprehensive examination of the complex nature of health-related communication. This text contains detailed case studies that demonstrate in-depth applications of communication theory in real-life situations.With chapters written by medical practitioners as well as communication scholars, the cases included herein cover a variety of topics, populations, contexts and issues in health communication, including:*provider-recipient communication and its importance to subsequent diagnosis and treatment;*decision-making;*social identity, particularly how people redefine and renegotiate their social identity;*communication dynamics within families and with health care providers through unexpected health situations;*delivery of health care; and*health campaigns designed to disseminate health-related information and change behaviors.Reflecting the changes in health communication scholarship and education over the past decade, chapters also explore current topics such as delivering bad news, genetic testing, intercultural communication, grieving families, and international health campaigns. A list of relevant concepts and definitions is included at the end of each case to help students make connections between the scenario and the communication theories it reflects.With its breadth of coverage and applied, practical approach, this timely and insightful text will serve as required reading in courses addressing the application of communication theory in a health-related context.
E-Book Content
HEALTH COMMUNICATION IN PRACTICE A Case Study Approach LEA'S COMMUNICATION SERIES Jennings Bryani/Dolf Zillmann, General Editors Selected Titles in Applied Communication (Teresa L. Thompson, Advisory Editor) include: Braithwaite/Thompson • Handbook of Communication and People With Disabilities: Research and Application Greene/Derlega/Yep/Petronio • Privacy and Disclosure of HIV in Interpersonal Relationships: A Sourcebook for Researchers and Practitioners Hummert/Nussbaum • Aging, Communication, and Health: Linking Research and Practice for Successful Aging Nussbaum/Pecchioni/Robinson/Thompson • Communication and Aging, Second Edition Socha/Diggs • Communication, Race, and Family: Exploring Communication in Black, White, and Biracial Families Thompson/Dorsey/Miller/Parrott • Handbook of Health Communication Williams/Nussbaum • Intergenerational Communication Across The Life Span For a complete list of titles in LEA's Communication Series, please contact Lawrence Erlbaum Associates, Publishers, at www.erlbaum.com. HEALTH COMMUNICATION IN PRACTICE A Case Study Approach Edited by Eileen Berlin Ray Cleveland State University 2005 LAWRENCE ERLBAUM ASSOCIATES, PUBLISHERS Mahwah, New Jersey London Senior Acquisitions Editor: Assistant Editor: Cover Design: Textbook Production Manager: Full-Service Compositor: Text and Cover Printer: Linda Bathgate Karin Wittig Bates Kathryn Houghtaling Lacey Paul Smolensk! TechBooks Hamilton Printing Company This book was typeset in 10/12 pt. Times, Italic, Bold, Bold Italic. The heads were typeset in Americana, and Americana Bold Italic. Copyright © 2005 by Lawrence Erlbaum Associates, Inc. All rights reserved. No part of this book may be reproduced in any form, by photostat, microform, retrieval system, or any other means, without prior written permission of the publisher. Lawrence Erlbaum Associates, Inc., Publishers 10 Industrial Avenue Mahwah, New Jersey 07430 www.erlbaum.com Library of Congress Cataloging-in-Publication Data Health communication in practice : a case study approach / edited by Eileen Berlin Ray. p. ; cm.—(LEA's communication series) Includes bibliographical references and index. ISBN 0-8058-4757-X (hardcover : alk. pa