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Bring positive change and attain the highest levels of successRobin Crow has years of experience working in the trenches as an entrepreneur and business owner. Now he has put all that work at your disposal with his unique Seven Step Challenge. Presented as a call to action, Evolve or Die delivers optimistic solutions to become better than you were yesterday and realize abundance at every level for personal and professional growth. The method teachesExceed expectationsGets things done100% accountabilityCommit to continual improvementBoundless optimismEnvironmental responsibilityMake a differenceWhether you're the CEO or cleaning the CEO's office, by following the author's program you'll be able to regain control, refocus, and bring positive change to attain the highest levels of success.
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EVOLVE DIE OR SEVEN STEPS TO RETHINK THE WAY YOU DO BUSINESS ROBIN CROW Evolve or Die Evolve or Die Seven Steps to Rethink the Way You Do Business Robin Crow John Wiley & Sons, Inc. C 2010 by Robin Crow. All rights reserved. Copyright Published by John Wiley & Sons, Inc., Hoboken, New Jersey. Published simultaneously in Canada. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http://www.wiley.com/go/permissions. Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages. For general information on our other products and services or for technical support, please contact our Customer Care Department within the United States at (800) 762-2974, outside the United States at (317) 572-3993 or fax (317) 572-4002. Wiley also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic books. For more information about Wiley products, visit our web site at www.wiley.com. Library of Congress Cataloging-in-Publication Data: Crow, Robin, 1953– Evolve or die : seven steps to rethink the way you do business / Robin Crow. p. cm. ISBN 978-0-470-59345-5 (cloth) 1. Organizational change. 2. Management. I. Title. HD58.8.C764 2010 658.4 06–dc22 2009050973 Printed in the United States of America. 10 9 8 7 6 5 4 3 2 1 This book is dedicated to my four children. . .Savannah, Nakota, Joseph, and Andrew. Your love has inspired the writing of this book, and your future has made it necessary. Contents Acknowledgments ix About the Aut