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There is a growing realization that business development is the most effective weapon in fighting world poverty. How the for-profit model can be harnessed to provide the poor with a share in the world's prosperity is discussed through actual cases, and nested in innovative theories of business, social sciences, and philosophy.
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Alleviating Poverty through Business Strategy This page intentionally left blank Alleviating Poverty through Business Strategy Edited by Charles Wankel ALLEVIATING POVERTY THROUGH BUSINESS STRATEGY Copyright © Charles Wankel, 2008. All rights reserved. No part of this book may be used or reproduced in any manner whatsoever without written permission except in the case of brief quotations embodied in critical articles or reviews. First published in 2008 by PALGRAVE MACMILLAN™ 175 Fifth Avenue, New York, N.Y. 10010 and Houndmills, Basingstoke, Hampshire, England RG21 6XS Companies and representatives throughout the world. PALGRAVE MACMILLAN is the global academic imprint of the Palgrave Macmillan division of St. Martin’s Press, LLC and of Palgrave Macmillan Ltd. Macmillan® is a registered trademark in the United States, United Kingdom and other countries. Palgrave is a registered trademark in the European Union and other countries. ISBN-13: 978–1–4039–8450–0 ISBN-10: 1–4039–8450–6 Library of Congress Cataloging-in-Publication Data Alleviating poverty through business strategy / edited by Charles Wankel. p. cm. Includes bibliographical references and index. ISBN 1–4039–8450–6 1. Social entrepreneurship—Case studies. 2. Poverty—Developing countries—Case studies. 3. Poverty—Prevention. I. Wankel, Charles. HD60.A396 2008 362.5 570684—dc22 2007030418 A catalogue record for this book is available from the British Library. Design by Newgen Imaging Systems (P) Ltd., Chennai, India. First edition: March 2008 10 9 8 7 6 5 4 3 2 1 Printed in the United States of America. Table of Contents Tables and Figures vii Acknowledgments ix One Two Three Four Five Six Seven Introduction: A Variety of Approaches to Alleviating Poverty through Business Strategy Charles Wankel The End of Foreign Aid as We Know It: The Profitable Alleviation of Poverty in a Globalized Economy Scott Kelley, Patricia H. Werhane, and Laura P. Hartman Innovative Business Approaches and Poverty: Toward a First Evaluation Emmanuel Raufflet, Alain Berranger, and Alam Aguilar-Platas Information and Communication Technology for Poverty Alleviation through Education and Healthcare—The India Experience Nilay M. Yajnik A Collaborative-Systemic Strategy Addressing the Dynamics of Poverty in Guatemala: Converting Seeming Impossibilities into Strategic Probabilities James L. Ritchie-Dunham In Search of Sustainable Social Mission Ventures to Alleviate Poverty Shelby McIntyre, Albert Bruno, and Patrick Guerra Scrutinizing the Link between Poverty and Business Strategy: What Can We Learn from the Case of Shuttle Traders in Laleli, Istanbul? Mine Eder and Özlem Öz 1 5 33 61 73 99 123 vi Eight Nine Ten Eleven Table of Contents Alleviating Poverty Using Microfranchising Models: Case Studies and a Critique Lisa Jones Christensen 149 Using Business to Create a More Vibrant Craft Sector Jan Hack Katz 171 Doing Well by Doing Good—Strategizing for the Bottom of the Pyramid in India Wolfgang Amann and Shiban Khan 191 Marketing in Subsistence Marketplaces Madhu Viswanathan, Srinivas Sridharan, and Robin Ritchie 209 List of Contributors 233 Index 239 Tables and Figure