The Art And Science Of Making Up Your Mind

The Art and Science of Making Up Your Mind The Art and Science of Making Up Your Mind presents basic decision-making principles and tools to help the reader respond efficiently and wisely to everyday dilemmas. Although most decisions are made informally (whether intuitively without deliberate thought, or based on careful reflection), over the centuries people have tried to develop systematic, scientific and structured ways in which to make decisions. Using qualitative counterparts to quantitative models, Rex Brown takes the reader through the basics, like “what is a decision” and then considers a wide variety of real-life decisions, explaining how the best judgments can be made using logical principles. Combining multiple evaluations of the same judgment (“hybrid judgment”) and exploring innovative analytical concepts (such as “ideal judgment”), this book explores and analyzes the skills needed to master the basics of non-mathematical decision making, and what should be done, using real world illustrations of decision methods. The book is an ideal companion for students of Thinking, Reasoning and Decision-Making, and also for anyone wanting to understand how to make better judgments in their everyday lives. Rex V. Brown’s 50-year career combined research, consulting and teaching on helping people and organizations to make better decisions. He wrote five previous books on decision science and more than 80 papers and articles. Brown was a Distinguished Senior Fellow in the School of Public Policy at George Mason University. He held faculty appointments at Harvard Business School, University College London, London School of Economics and the Universities of Michigan, Carnegie-Mellon, George Mason and Cambridge. He spent 20 years as Chairman of Decision Science Consortium, Inc. in Reston, Virginia, and was a founding Council Member of the Decision Analysis Society. ii This highly readable book aims to teach the reader to obtain a superior second opinion – from herself. A wealth of often provocative examples reveals the wisdom of a master of applied decision theory. – Daniel Kahneman, Nobel Prize Winner, Author of Thinking, Fast and Slow, Eugene Higgins Professor of Psychology Emeritus at Princeton University, USA A trailblazing pioneer in decision education, Rex Brown has provided us with invaluable examples, tools, evidence and arguments for everyone to invest in their decision skills. – Chris Spetzler, Executive Director, Decision Education Foundation, USA Rex Brown spent all his working life thinking about how to make decisions well. This book is the culmination of his thought. He concentrates on the essential ideas, illustr