Introduction To Global Business: Understanding The International Environment & Global Business Functions

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E-Book Overview

The global business environment is rapidly changing due to shifts in geopolitical alliances, active support of global international institutions in promoting market-oriented economic reforms, and advances in the development and use of information technology. INTRODUCTION TO GLOBAL BUSINESS, 2e addresses these challenges by providing a comprehensive analysis of the global business environment and lays the foundation for the functional tools used to better prepare you to manage the global business landscape. The text flows smoothly and clearly from concept to application, asking you to apply those learning skills into real-world personal and professional applications. The specialized author team introduces globalization through unparalleled scholarship and a world-view presentation of the fundamental pillars of the global business environment -- culture, ethics, economics, and information technology. Special thanks to anishagar2009 and pwaully for the upload :)

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E-Book Information

• Year: 2,016

• Edition: 2

• Pages: 435

• Pages In File: 435

• Language: English

• Topic: 6

• Identifier: 2015954158,9781305501188

• Org File Size: 34,800,254

• Extension: pdf

• Tags: global business, ebook, pdf

• Toc: Brief Contents Contents Preface About the Authors Part i: Foundations of Global Business Ch 1: The Rise of Globalization Introduction 1-1: What is Globalization? 1-2: Key International Institutions That Facilitate Globalization 1-3: Institutional Structure and Its Impact on Globalization 1-4: Effective Policy Measures That Promote Globalization 1-5: Impact of Information Technology on Globalization 1-6: The Globalization Controversy 1-7: Making Globalization Work for All Summary Key Terms Chapter Questions Interpreting Global Business News Portfolio Projects Chapter Notes Ch 2: The Evolution of International Business Introduction 2-1: Benefits of Trade and Foreign Direct Investment 2-2: Major Theories of International Trade 2-3: The Practice of Trade Policy 2-4: Current Practice of "Managed" Trade Summary Key Terms Chapter Questions Interpreting Global Business News Portfolio Projects Chapter Notes Ch 3: Regional Economic Integration Introduction 3-1: What is Regional Economic Integration? 3-2: The Economic Geography of Regional Integration 3-3: Does Regional Integration Confound Global Trade? 3-4: The European Union (EU) 3-5: The North American Free Trade Agreement (NAFTA) 3-6: Association of South East Asian Nations (ASEAN) 3-7: Regional Integration in Latin America Summary Key Terms Chapter Questions Interpreting Global Business News Portfolio Projects Chapter Notes Ch 4: The International Flow of Funds and Exchange Rates Introduction 4-1: The Balance of International Payments 4-2: The Foreign Exchange Market 4-3: International Monetary Systems 4-4: International Flows of Goods and Capital 4-5: Forecasting Exchange Rates Summary Key Terms Chapter Questions Interpreting Global Business News Por